ProCook Media Kitchen

The latest news from ProCook

September 2022

Autumn Catalogue Goes Digital

ProCook has launched its brand new autumn catalogue with an additional digital format that allows customers to browse online or download to a device. 

Email: Press@ProCook.co.uk

Autumn Catalogue Goes Digital

ProCook has launched its brand new autumn catalogue with an additional digital format that allows customers to browse online or download to a device.

Featuring bestselling products such as ProCook's Cast Iron casserole range, delicious, seasonal recipes and the arrival of brand new product lines, the digital format mirrors its traditional paper counterpart, but allows customers to interact directly with the website via shoppable links on each page.

The expansion into new formats marks a move towards a more flexible way for customers to interact with the brand with the aim of making the experience accessible and interesting to a wider audience.

CMO Angela Porter said:

"Launching a digital catalogue is a another great way to get the word out about ProCook's fantastic ranges. We know from our research that our customers have clear preferences on how they like to browse, so it's absolutely not the end of paper catalogue - just another way to shop."

To view the catalogue click the image below: